The requirements for this brief have been very specific. Initially the first point that jumped out to me was the the clients interest in the japanese style. After researching this I found that a style of pattern that appeared a lot was this circular one, I also liked it and I thought it would be successful repeated and a variety of colours could be applied to it, another aspect that the client stated.
I decided on the pink option for my design as I felt is was appropriate for confectionary and also had a feel of luxury and quality, but for the range other colours could be used. The next step was to create a window for the product to be visible through. I started with a rectangle but I felt it looked to much like standard packaging. I then developed this to the circle as I felt it worked more cohesively with the pattern and was also more creative and interesting.
Another aspect the client stated to include was an 's' on a dark background. I decide to follow the circular theme by placing the letter inside one. I experimented with different typefaces to see what I felt worked the best. I wanted quite a contemporary look so I felt the serif option didn't fit the style I was looking for. Some options were also to bold and decorative that seemed to compete with the pattern.
I decided on the narrow, sans serif font as it complimented the rest of the design the best and I altered the size of the circle so that it fit more cohesively into the pattern and layout. I then added the allocated text, this wouldn't have been my choice but it has been stated that it needed to be included.
I finally worked on making my design into a three dimensional shape that reflected what the client wanted. I am really happy with how his went as I feel the end result looks realistic and professional. I feel that the window looks really effective and demonstrates how the package would look with and without the product inside.
I then moved on to to make the other two packages following the design choices I has made previously. I found the composition these a lot harder to complete as there was less space to use. Again I am happy with the mock ups as I feel that again the look realistic and help to put the design across in the best light.